Client
Broadway Sydney, Mirvac
Spatial
Fusion Art Series Installations
Scope
Concept development / Design and art direction / Production / Signage / Environmental Graphics / Spatial / Installations
Conceived by The Gallery, the Fusion Art Series was a program of art design installations designed to strategically activate specific areas within the shopping centre, as well as provide an additional layer of cultural engagement to the shopping experience. Working in collaboration with various artists in the creative development of these sculptures, the first installation was a sculptural series of popular foods made entirely out of fashion items, symbolising the fusion of food and fashion within the L2 precinct at Broadway Sydney.
At the conclusion of the exhibition, the items were disassembled, and the clothing items used in the sculptures was donated to local charities for resale.
